Digging for the Answer to SEO Post Panda and Penguin
SEO in the Google post Panda and Penguin era has become a real challenge. Keyword rankings are bouncing all over the place, Google is sending out warnings about bad link usage and traffic is getting hit hard in many cases. So where do we go from here? What are the key areas to focus on?
Searchmetrics have produced a report from data analysed in February and March this year (2012) on 'Which factors are relevant for a good ranking in Google search results' -
... the question: “Which factors are relevant for a good ranking in Google search results?” With this study, from February and March 2012 data, we get closer to the answer based on an analysis of 10000 selected top-keywords, 300000 websites and millions of links, shares and tweets. This analysis compares potential ranking factors and thus website characteristics with corresponding Google rankings in both the UK and the U.S. by assessing their statistical correlation.
Tags: Google, traffic, search results, Ranking Factors, SEO