Ecommerce SEO Services

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Proven SEO to increase eCommerce sales

 

CONTACT +44 (0)1932 807880

EMAILĀ  info@binaryone.eu

What I Work On

Structure

Good site structure is essential for good Ecommerce SEO. I make sure what the Search Engine sees is what they need to see.

Keyword Optimisation

Optimising content on every page for a Keyword is essential to get top rankings for those Keywords. I have developed my own tools to do this.

External Links

Bad links equals bad SEO. I Audit links and disavow the bad links.

3 Reasons Why Your Ecommerce Site Needs Good SEO

How many searches are made each day?

  • Google 4,464,000,000
  • Bing 873,964,000
  • Baidu 583,520,803
  • Yahoo 536,101,505
  • Other (AOL, Ask etc) 128,427,264

Percentage of people clicking on Organic vs Paid results?

  • Organic Search Clicks 94.95%
  • Paid Search Clicks 5.05%

SEO has the highest ROI for Ecommerce web sites

Organic Search visitors are far more likely to trust you, your business, and your products & services.

Ranking highly in Google for a keyword or phrase is a clear sign that you are a credible source and that you are an important player in your industry.

What I Do

I work on Ecommerce sites of all types and sizes and specialize in sites built on Magento, WooCommerce and AspDotNetStorefront. All projects start with setting up and geting data from various SEO monitoring tools including Google Search Console and Google Analytics to understand how the site is currently configured. Time is then roughly divided across three main areas as below.

Site Structure Audit

Site structure is key to Search Engines understanding, crawling and indexing the website correctly. I use a number of different tools such as Screaming Frog, Netpeak Spider, URL Profiler and Deadlinkchecker to look at the site to produce a list of changes to be implemented.

Search Engine crawlers should be able to naturally crawl the pages and images that you want indexed. All other content such as duplicate content pages, broken pages and content that is not required to be in a search result page will all be removed from the search crawlers view.

Content Keyword Optimisation

Getting a good Keyword structure across the pages of a sites is essential for good rankings. I have built my own tool for doing this - Web Text Analyzer which does a deep analysis of a web page for the keyword.

I look for keywords the site is already ranking for using tools such as Ahrefs, SEMRush and Google Search Console. For new keyword research I use Competitor information from Ahrefs and SEMRush, use other tools such as SpyFu and KeywordSpy.

Identified Keywords can then be worked into the page using Web Text Analyzer to get optimal ranking.

External Link Audit

External links are essential to get Google rankings. Over time a website can often build up bad links that can harm rankings.

I use multiple tools such as Ahrefs, SEMRush, MajesticSEO and Google Seach Console to find links pointing to a site.

The only really safe way to audit links is to do this manually. None of the automatic tools are particularly safe and will often indentify perfectly good links as bad.

I will submit bad links to Google for disavowing.

Testimonials